Dencon: Success and new collaborations

A selection of furniture from Orangebox, which has now become part of Dencon’s product range.

Danish office furniture manufacturer Dencon performed very well in the financial year 2014/15. The company set a new sales record, and at the same time, a profit before tax of 10 million DKK was achieved. This is the fourth year in a row that Dencon can achieve growth, and the company now expects the financial crisis to be completely over.

A few of the factors contributing Dencon’s success are, according to CEO Henrik S. Feld, that the company has managed to combine a complete dealer based distribution strategy with a sustained focus on flexibility and logistics.

At the same time, Dencon has expanded its product range with new storage furniture and new tables. And as something new, Dencon has just initiated a strategic partnership with the Welsh furniture manufacturer Orangebox, which provides a comprehensive range of upholstered furniture – including conference furniture, sofas and so-called Air-pods (small mobile meeting rooms) – to the Dencon range.

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